JK Creative can help you elevate your brand.

Our Capabilities

Our services include a robust suite of solutions to propel businesses forward, ensuring you have brand consistency at every touchpoint throughout the customer journey.

Brand Foundation Design

  • To create effective branding you first should dig deep into the heart of your brand and define a road map to success. We offer strategy sessions to guide you through this process with key takeaways and next steps.

  • A brand system includes cohesive elements to tell a story. Some elements we provide during this process include logos, style guidelines, and accompanying imagery.

  • A website is typically the first place a potential customer learns more about a brand. We offer a variety of packages from simple Squarespace sites to robust custom coded solutions.

  • Tell your brand story across every touchpoint. We can develop eye-catching pieces such as corporate stationary, brochures, flyers, direct mailers, annual reports and more.

  • Ensure a consistent user experience with branded digital assets. We can help with emails, presentations, Canva templates, Microsoft templates, digital forms and more.

  • Do you need employee t-shirts, customer gifts, or promo items? We can design and produce a variety of products made just for you.

Additional Services

  • The social media world is vast and overwhelming. We can be your partner to help with strategy, content creation, and/or monthly management packages. (We even can coordinate influencer events)

  • How is your brand showing up on Google? We can provide audits, strategy, and implementation to help you stand out from the crowd.

  • From small door decals to billboards on the highway, we can help design signage to get your brand noticed.

  • When it comes to events there are many details to consider. Whether a charity gala or conference, we can help with event branding across pre-show marketing, booth design, large format graphics, menu cards and more.

  • Looking to add motion graphics to your collateral? We can help bring things to life with video editing and animated graphics.

  • Are you developing a product to go to market? We have developed solutions such as labels, boxes, bags, and more for consumer packaged goods.

Our Creative Process

  • Ideate

    In this phase we deep dive into your current branding initiatives (or lack there of). We explore your target audience, competitors, and existing collateral. We then research and brainstorm all of the possible avenues to take your brand to the next level.

  • Create

    This phase is where we get to work. Behind the scenes we are concepting, sketching, collaborating internally, and creating options for review. Part of this process involves directly working with you to continue to refine brand elements into a finalized, high-quality and effective solution that you love.

  • Elevate

    Now that your strong foundation is in place it’s time to apply that momentum across all of your branding elements. We continue to develop the solutions needed to ultimately tell your story best. Cohesive visuals will set you apart from the noise in the market and communicate your credibility, leading to more sales and growth.

 

Common Questions

  • Investing in design can bring a number of benefits to a business or organization. Some of these benefits include:

    Improved user experience: Good design can make products, services, and digital experiences more user-friendly, intuitive, and enjoyable. This can lead to increased customer satisfaction and loyalty.

    Increased brand value: Quality branding can help establish a brand's identity and create a positive perception of the company in the minds of consumers. This can lead to increased brand awareness and loyalty.

    Greater competitiveness: In today's global marketplace, design can be a key differentiator for companies. Investing in design can help a company stand out from its competitors and capture a larger market share.

    Increased ROI: Investing in design can lead to increased revenue, market share, and customer loyalty, which can ultimately result in a higher return on investment (ROI).

    At JKC we believe that design is about more than just making things look pretty. We utilize strategy to best position your designs to perform and stand out.

  • What makes design "good" can be subjective, as it depends on the specific context and goals of the project. However, there are some general principles that are often considered when evaluating the quality of a design. Some of these include:

    Functionality: A good design should be functional and serve the intended purpose. It should be able to effectively meet the needs of the user or solve the problem it was designed to address.

    Aesthetics: A good design should be visually pleasing and aesthetically pleasing. It should be able to engage the user and create a positive emotional response.

    User-centered: A good design should be user-centered, taking into account the needs, preferences, and behavior of the user. It should be easy to use, understand, and navigate.

    Innovative: A good design should be original and innovative, pushing the boundaries of what is possible and proposing new solutions.

    JKC always strives for top quality results. While our awards and portfolio will speak for itself, we are happy to share additional samples if needed.

  • Working with a design agency versus a solo freelancer can have its own advantages and disadvantages, it depends on the specific needs of your project. Some of the benefits of working with a design agency include:

    Variety of expertise: Design agencies typically have teams of designers with a variety of skills and expertise, which means they can handle a wider range of projects and provide a more comprehensive service.

    More resources: Design agencies often have access to more resources, such as advanced technology, software, and equipment, which can be beneficial for certain types of projects.

    Scalability: Agencies often have a larger team and can handle multiple projects at once, this can be beneficial for larger projects or projects that have a quick turnaround time.

    More experience: Design agencies typically have more experience and have worked on a diverse range of projects which can be very helpful if you are trying to tap into a specific market or audience.

    Project management: Agencies often have dedicated account managers who can act as the primary point of contact and help to ensure the project runs smoothly, they can help to communicate project details, timelines, and feedback effectively.

    The JKC team includes US based designers with the right schooling and experience to standout in a sea of cheap alternatives.

  • There are a number of factors to consider when choosing a design firm to work with. Some of these factors include:

    Experience and expertise: The firm should have experience and expertise in the specific design services you require. Look at their portfolio of work to get an idea of the types of projects they have completed and their level of experience in your industry.

    Cultural fit: It's important that the firm's design philosophy and approach align with your company's values and vision. Having a good working relationship and understanding of each other's needs and goals will help ensure the project's success.

    Communication and collaboration: Effective communication and collaboration is key to the success of any design project. The firm should be able to clearly explain their process and be responsive to your needs and questions throughout the project.

    Cost and value: The firm's rates and estimated project costs should be in line with your budget. However, don't just look for the cheapest option, remember that design is an investment and you should consider the long-term value it will bring to your business.

    Reference and reputation: Look at the firm's reputation and ask for references from past clients. This will give you a good idea of the level of service and quality you can expect from the firm.

    JKC has had the pleasure of working with a variety of clients in various industries, which gives us a great breadth of knowledge to tackle futue projects.

  • The cost of graphic design can vary greatly depending on a number of factors, such as the type of project, the level of experience of the designer, and the location of the service provider.

    Some design projects, such as logos or simple brochures, may have a set price and the designer may charge a flat rate. Other projects, such as website design or packaging design, may be more complex and may be priced based on an hourly rate. Some designers charge based on project scope and deliverables.

    In the general market on average, the cost of a logo design can range from $500 to $5,000 and cost of website design can range from $5,000 to $50,000 or more, the cost of packaging design can range from $5,000 to $20,000 or more. Keep in mind that these are general estimates and the actual cost can vary greatly based on the specific project and the designer's level of experience.

    It's also important to note that you can find graphic designer that can work for a lower cost, but in most cases that would mean lower quality and also you can find one that can charge very high prices but have high quality, reputation and experience.

    It's best to discuss your specific project and budget with a designer, and ask for an estimate or proposal based on your unique needs. And also always check their portfolio and references, which will give you an idea of the quality of their work and whether they are a good fit for your project.

    At JKC we work on a wide range of projects. Because each client is so different, we personalize a custom quote before beginning a new job.

  • At JKC, we recognize that design can be a significant investment for some and we strive to bring good design to all. While all projects require a deposit before beginning, we have various options to accommodate payment needs:

    Spread out payments: We can break a project down into several payments throughout the duration of your project.

    Monthly retainers: If you need regular work, we can offer discounted rates on blocks of pre-paid time.

    Discounts: We are able to offer a discounted rate for qualifying companies such as Non-Profits.

  • The length of time it takes to complete a graphic design project can vary greatly depending on the scope of the project, the complexity of the design, and the availability of the designer.

    Some simple projects, such as a print design, can be completed within a few days or weeks. Other projects, such as website design, can take several weeks or even months to complete, depending on the complexity of the website and the number of pages involved.

    The design process typically includes several stages such as research, concept development, design development, revisions, and final delivery. During these stages, the designer will work closely with the client to gather information, present ideas, and incorporate feedback. The length of time for each stage may vary depending on the project and the client's availability.

    Additionally, the client's feedback and approval process may also affect the length of time it takes to complete a project. The more responsive and efficient the client is in providing feedback and approving design concepts, the faster the project can be completed.

    It's always best to have a clear scope and timeline for the project before starting, and to discuss this with the designer so you can have a rough estimate of how long the project will take and set expectations accordingly.

    The JKC team will work with you to develop a customized project schedule that outlines deliverables, milestones, and due dates.

  • JKC works with a variety of project types, but everything we do may not be reflected on our website. If there is something you need that you do not see, let us know. If it’s not in our wheelhouse, we have trusted partners that we would be happy to refer you to.

“A terrific experience with JK Creative as they helped with the launch of a new website and development of a new logo for my consulting business. Very hands on, helpful, and the end product can't be beat. Highly recommend.”

— MATT CHESTER, CHESTER ENERGY & POLICY

Ready to chat about next steps for your brand?