JKC Founder Competes in Reality Docu-Series for Startups
(This article originally appeared in the Avalon Park Sun.)
A local Avalon resident and business owner recently competed on a reality competition show for startups and small businesses. Out of thousands of applicants Julie Kostic was one of the 60 entrepreneurs selected to appear on Season Four of The Blox. This series follows a group of business owners from around the country while they live together, learn together, and ultimately compete against each other.
The Blox was founded by Wes Bergmann, an American reality TV star known best for appearing on MTV shows such as The Real World and The Challenge. He is the founder of Beta Blox – a business incubator located in Kansas City. The Blox TV series was his vision to expand entrepreneur education beyond the limits of his hometown.
Julie Kostic with The Blox Founder Wes Bergmann.
The show introduces the audience to an eclectic group of entrepreneurs as they learn key business knowledge and then face off in “startup games” to prove mastery of the topics. The competition is judged by successful and up-and-coming business celebrities. The series aims to educate entrepreneurs anywhere, while using the competition aspect to provide content in a digestible and entertaining manner.
“This was such as amazing experience to fly across the country to meet strangers who I can now call friends.” Said Julie. “To be around so many entrepreneurs at once while jam packing in a ton of knowledge in a short amount of time was quite the whirlwind. I thought I was pretty confident being someone who can speak in front of audiences and present to clients, but something about those cameras being around all day was certainly a little nerve wracking!”
Julie Kostic is an award-winning designer with 15+ years of experience creating solutions for brands such as Under Armour, National Parks Conservation Association, The Cleaning Authority, and more. Julie is the founder of JK Creative, a visual communications firm located at the 5th Floor in downtown Avalon Park. JKC establishes and elevates branding initiatives to help businesses stand out in a noisy market. They work with a variety of clients on projects such as logos, print design, websites, social media, strategy, and more. JKC was also an Avalon Innovation Award recipient in 2020. Julie is somewhat of a serial entrepreneur as she also runs two other businesses: Ever Ella, an event branding company for weddings and special events. And theorlandodinks.com a monetized blog and social media platform where she (along with her husband Andrew) write about things to do, see, and eat in Orlando and beyond.
Make sure to catch Julie on Season 4 of The Blox, airing in early October. The entire series can be watched for free on The Blox mobile app, on Google Play and the App Store. For a sneak peek, check out the trailer below: